Saturday, March 13, 2010


Attention is like energy, in that without it, no work can be done, and in doing work, it is dissipated. We create ourselves by how we invest this energy. Memories, thoughts, and feelings are all shaped by how we use it. And it is an energy under our control, to do with as we please. Hence, attention is our most important tool in the task of improving the quality of experience.

from Flow: The Psychology of Optimal Experience